Unique identifiers
Organise individual tag records into collections so a product or batch has a reference your team can manage.
BRAND SMART TAGSComing soon · AgencyA brand connection.
On every product.
A planned digital tagging workflow for Agency workspaces. Create unique identifiers and QR-linked records, prepare printable artwork, and help people connect a product back to its brand.
PLANNED FEATURES
Bring product touchpoints into your brand workflow.
QR-linked brand records
Give customers a route from a printed tag to the corresponding digital record and brand information.
Downloadable artwork
Prepare printable tag artwork for your own printer or chosen production partner. Brandguide IO will provide digital files, not physical stickers.
Scan insights
Planned scan activity reporting will help teams understand how tags are used. Availability and reporting details will be confirmed at launch.
PLANNED WORKFLOW
Create. Print. Connect.
Set up a collection
When the feature launches, an eligible Agency workspace will be able to organise tags around a brand, product line or campaign.
Generate digital tags
Create unique identifiers and QR-linked records. The proposed model uses paid tag credits; pricing and included allowances are not yet confirmed.
Download and print
Download printable artwork, check a proof and arrange printing with your own supplier. You control materials, finishing, application and distribution.
Scan and review
Customers will be able to follow the QR link to the digital record. Teams will manage their records and review the scan insights available at launch.
WHO IT’S FOR
Built with product-led brands in mind.
Product brands
Connect packaging, merchandise or limited releases with a digital brand reference.
Agencies
Plan consistent tag artwork and digital records across the client brands in your Agency workspace.
Creative & production teams
Keep tag design connected to the same visual guidelines, logos and assets used across the rest of the brand.
WHY THIS APPROACH
The brand system and the tag belong together.
The planned advantage is continuity: manage the identity in Brandguide IO, use Brand Verify for digital assets, and extend that brand context to QR-linked product records with Smart Tags.
Keeping those touchpoints together is intended to reduce disconnected files and tools, create a clearer customer journey and give teams a consistent starting point for tag production.
IMPORTANT TO KNOW
A digital reference is one layer of protection.
Smart Tags is coming soon and cannot be generated or purchased yet. The workflow described here is planned; release timing, final capabilities and credit pricing will be announced separately.
A QR code can be copied. A scan or an active digital record alone cannot prove that a physical item is genuine. Printing controls, secure application and any physical anti-counterfeit materials remain the brand’s responsibility. Brandguide IO will not manufacture, supply or fulfil security stickers.
AGENCY EXCLUSIVE · COMING SOON
Plan for the next layer of your brand.
Brand Smart Tags is planned exclusively for Agency. It is not currently included as a usable feature in any trial or paid subscription. Brand Verify is available now on Studio and Agency.
